ROI- Driven Campaigns


Phase I
Market Selection (MSA)
Community MappingĀ©
Planning & Coordination of entire program
ROI Formula Development

Phase II
Program Overview Presentation to Field
Cultural Competency Training
Multicultural Selling Stragtegies
Pre- activity Survey

Phase III
Professional Education

Phase IV
Public Relations / Advertising Campaign
Advocacy Program

Phase V
Community Events
Promotional Activities

Phase VI
Professional meetings and Peer- to -Peer Programs

Phase VII
Consumer / Retail Programs

Phase VIII
Direct Mail Campaigns

Phase IX
Post-activity Survey

Phase X
Measurement & Evaluation